Our company has developed a server and client software, and the SMS service for the promotional campaign “IN THE WORLD OF INNOVATION ALONG WITH KENT», organized by “British American Tobacco – Moldova”.
The idea of the action “IN THE WORLD OF INNOVATION ALONG WITH KENT» is to conduct a large-scale lottery, consisting of several levels:
Level 1: the purchase of tobacco products «KENT» and assignment to the participant of a code for further participation in the lottery. Thanks to SMS service developed by the company Simpals, the individual code of the participant will be sent via SMS message to the number provided at registration.
Level 2: weekly prize drawings on Saturday in one of the commercial centers in Chisinau.
Level 3: The final draw of main prizes – 2 iPod Video and a Mac Book.
The process of determining the winners is fully computerized and is done by a random sample of the codes entered in the virtual database created by our specialists.