Cool specialists work at Simpals! Aksinia Chumachenko, Product Analytics Team Lead, shares her success story!

How and when did you join Simpals?

– It happened two and a half years ago. At that time, I was in Moscow. The HR from Simpals contacted me and intrigued me with the job offer. To be honest, I was very nervous. There were about three interviews before my application was approved. However, to be fair, I prepared thoroughly. I analyzed the 999 website and during the technical interview, I came up with concrete ideas about implementing analytics on 999.

How has the Analytics Department changed since you joined?

– Well, there was practically no department. There were just some outsourced guys who were collecting data. We started building it from scratch. Initially, there were two of us, so from the very first day, I became the Team Lead. Soon, there will be already five members in our team. 80 percent of everything we have now in analytics has appeared in these two and a half years.

What was it like for you to take on the position of Team Lead?

– It was challenging because previously I worked alone and didn’t manage a team. But I adapted and now I enjoy it a lot. My advantage was that the team expanded gradually. At first, there were two of us, then three, four, and so on. This way, I learned little by little how to manage a team and was able to connect with each new member.

What are you proud of in these two and a half years at Simpals?

– Of my team, of course. I love seeing how they grow and develop. I have colleagues who joined as interns and now are already middle analytics.

I am also proud of our results. In these two and a half years, my team and I managed to increase the revenues of the 999 platform. Now we offer much more support to Product Managers. Once we started collecting a larger amount of relevant data, I noticed how product managers make much more informed decisions, which bring better results.

How do you see 999 in five years?

– In my opinion, 999 has several paths it can take. The first is to expand internationally, in Romania for example, but also in other markets. The second path is to develop even more within the Republic of Moldova. And the third path is to expand its audience and increase the number of young users. I see all these paths as possible because 999 has great potential on the market!