Digital Marketing is evolving faster than ever, and the workshop led by Oleg Leahu, Digital Marketing Specialist at Simpals, as part of UpSkill Moldova, gave participants a clear perspective on how the industry is transforming.

During the session, we explored the impact of artificial intelligence on Digital Marketing, the attention economy, changing consumer behavior, modern content strategies, the effectiveness of digital marketing, and the opportunities offered by an industry that continues to evolve alongside technology.